We run our own business on AI. In production.
freestart.ai is the engineering arm of Freestart Plc. The AI we run our own business on — scoring calls, building pipeline, coaching the floor — is the AI we make available to yours. Built in production, not in a deck.
The AI arm of Freestart Plc — building websites and software for British businesses since 1999. Proof, not slideware.
Every number below is something we run in production today — the part a consultancy selling decks structurally can't show you.
Score the calls. Train the gaps. Feed the pipeline.
One system, three parts — the stack we run on our own sales floor before we sell it to yours. Each piece feeds the next.
One system that compounds.
Each stage feeds the next — and the data from every call trains the models behind the one after it. The more we run it, the sharper it gets.
- PROSPECTHUB AI researches and qualifies the next accounts, so the floor always has the right calls queued.
- CALLHUB AI transcribes and scores every live call against the playbook — no manual QA.
- TRAININGHUB AI turns those scores into targeted coaching, and sharper reps surface better prospect signals.
Planning intelligence, built on the actual policy.
A different problem, a different buyer. The same operator-built discipline — pointed at the UK planning system. PlanningConsult and PlanningAssist run retrieval over the real local-plan corpus, not a generic model guessing at policy.
We build the same systems for a handful of other companies.
Not as an agency — as operators who built this for ourselves first. We take on a small number of partners at a time, where the problem looks like one we've already solved in production.
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